10 website mistakes that cost you clients
A pretty site can bring no leads because of small things. Here are the 10 most common mistakes — and how to avoid them.
Most sites lose clients not to one big problem but to a dozen small ones. Each seems minor alone, but together they drain leads. Here are the most common.
1–4: first screen and speed
An unclear first screen (it's not obvious what you offer), slow loading, a poor mobile version, tiny text. A person decides in 3 seconds — and if it's awkward, they leave.
5–7: trust and forms
No reviews or cases, contacts hidden, a form with a dozen fields. People don't leave a request with someone they distrust, and won't fill long forms. Fewer steps to action means more leads.
Service: Websites — we build it turnkey→8–10: SEO and analytics
A site without an SEO structure isn't found in Google, without analytics you can't see where you lose clients, and without clear calls to action a visitor doesn't know what to do next. These three make a site «invisible» and mute.
At RADOBO we design a site from the business goal and build all of this in from the start — so a site doesn't just exist but brings leads.
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