Mobile apps
ASO for Google Play: how it differs from the App Store
Google Play plays by different rules than Apple. We break down the key differences so you don't optimize both stores the same way.
How to get your first reviews and rating in the App Store
Rating decides half an app's success. We show how to gather your first honest reviews and when to ask, without annoying users.
Cross-platform or native app development: what to choose
One codebase for all platforms or separate for each? The difference is in price, speed and capabilities. No technical jargon.
Apple Search Ads: App Store advertising for beginners
The fastest way to get first downloads — and lift organic ranking. We explain how it works and what budget to start with.
iOS or Android: which platform to start your app with
Building both platforms at once is expensive. We explain how to choose which to start with, without losing half your audience.
Cold start: how to lift a new app from zero downloads
The app just launched — zero downloads, zero reviews. We show how to create the first spike the algorithm notices and starts showing you.
How to promote an app in the App Store: step by step
From the title and screenshots to first downloads and reviews. A practical plan to lift an app in search and recommendations.
What ASO is and how it differs from SEO
SEO is about websites in Google. ASO is about apps in the App Store and Google Play. We explain the rules that lift an app in search.
Mobile app development in Warsaw
App development prices in Warsaw, quality expectations, and publishing to the App Store and Google Play for the Polish market.
Mobile app development in Kyiv: price and timelines
How much mobile app development in Kyiv costs, why cross-platform is cheaper, and where to start without burning budget.
What an app MVP is and how much it costs
An MVP is the smartest way to launch an app cheaply and test the idea on real users. We explain what's included and what it costs.